Google Image Mismatch Penalty: Something new? What is It? It seems that Google is getting better and better at sniffing out the tiniest black-grey hat technique that webmasters used to boost their results. Many searches, especially the ones searching images, may click on the results in Google and visit the site with the original image. So, many webmasters know that getting an image ranked on the top page of image search can be pretty beneficial. But, there are times when you click on an image result and follow it, only to land on the original website that doesn’t actually display the image. Webmasters that are actually using one image on the website and serving another to users through cloaking techniques are in for a shock as Google has begun to penalize this behavior. How to know that your website is suffering from this image mismatch? You will receive a notification in the Manual Actions page regarding the image mismatch. You will see this message: “Images from th
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